How My Client Made $12,000 in One Month From Her Course Launch (and How You Can Too!)
When my client, a real estate investor, came to me, she had tons of ideas but no clear strategy for turning her knowledge into a profitable course. She knew she wanted to help others, but she needed a plan to attract the right audience, build trust, and convert them into paying clients.
Fast forward just one month, and she successfully launched her 6-week real estate investing course, making $12,000 in sales—without a huge following or complicated tech setups.
So how did she do it? In this blog, I’ll break down her exact step-by-step strategy and show you how you can replicate her success.
Step 1: Focusing on ONE Idea and ONE Social Media Platform
One of the biggest mistakes I see entrepreneurs make is trying to do too much at once. Instead of chasing multiple ideas, my client focused on one proven topic—a niche within real estate investing where she had already seen success.
Then, we picked ONE social media platform to build her audience: Facebook.
Why Facebook?
✔️ She already had an engaged personal account where she regularly shared content.
✔️ Her ideal audience was active on Facebook.
✔️ She felt comfortable using the platform and knew how to navigate it.
🚀 The Game-Changer? She created a Facebook Group where people had to enter their email to join. This became her lead generation tool, allowing her to build her email list while nurturing her audience in a trusted community space.
Step 2: Consistently Sharing Value & Engaging Her Community
Once the group was set up, she committed to sharing valuable content 5x per week.
🔹 She asked engaging questions to spark conversations.
🔹 She provided quick tips and actionable insights on real estate investing.
🔹 She shared her own success stories to build credibility.
Next, she layered in free masterclasses and a high-value downloadable freebie to grow her group and further establish herself as an expert.
💡 She also invited guest experts, like a financial planner, to provide additional value—without competing with her own offers.
📌 Key Takeaway: She built trust first, before ever selling.
Step 3: Selling a Low-Ticket Offer First
Rather than immediately promoting a high-ticket course, she launched a low-risk, high-value offer: a 2-day real estate investing workshop.
💰 Why this worked:
✔️ It provided quick wins for her audience.
✔️ It was affordable, so people were more willing to buy.
✔️ It helped warm up leads for her bigger course launch.
Step 4: Upselling to a 6-Week Course
After successfully running the 2-day workshop, she introduced her signature 6-week course.
✔️ Her audience was already engaged and trusted her expertise.
✔️ She leveraged testimonials from workshop attendees to boost credibility.
✔️ She positioned the course as the next step for deeper learning and results.
🚀 The result? A $12,000 launch in just one month!
Step 5: Shifting Her Mindset & Staying the Course
At first, she was nervous to go live. She worried no one would show up. There were moments when her Facebook group felt like it wasn’t working.
But she kept going.
🔥 She shifted her focus from "just making sales" to truly helping her audience.
🔥 She showed up consistently, even when engagement was low.
🔥 She found a unique niche within real estate investing that wasn’t being talked about.
📌 Key Lesson: She served first, sold second.
How I Helped Her Build & Execute This Plan (And How I Can Help You, Too!)
Each week, my client and I met for a one-hour marketing strategy session, where we:
📊 Reviewed her analytics—what was working & what wasn’t.
🎯 Set clear, actionable goals for growth & sales.
🛠 Refined her strategy based on real data.
💡 Gathered testimonials to strengthen her offer.
📈 Turned engagement into income with a structured launch plan.
Instead of guessing what to do next, she had a clear roadmap—and it paid off!
Want to Launch Your Own Profitable Offer? Here’s How I Can Help!
If you’re tired of:
🚧 Feeling overwhelmed with too many ideas
🚧 Struggling to attract & convert clients
🚧 Not knowing how to market yourself effectively
💡 Then let’s build YOUR success plan!
🔥 Option 1: Get a 1:1 Marketing Strategy Session ($197)
We’ll map out your best offer, your marketing plan, and your next steps to start making money.
[Book Your Strategy Session Here]
🔥 Option 2: Grab My Social Media Money Maker Masterclass
If you already have an offer but struggle with getting clients online, this course will show you exactly how to grow, nurture, and sell on social media.
[Get Instant Access Here]
🚀 Your dream business is possible—it just takes the right strategy. Let’s make it happen!
